Top Puzzle Games on iOS in New Zealand: Q2 2025 Performance

In the second quarter of 2025, the iOS puzzle game market in New Zealand saw significant activity, as reported by Sensor Tower. Here’s a look at how the top five puzzle games performed during this period.

Color Block Jam by Rollic Games experienced a steady increase in weekly revenue, peaking at approximately $8.6K in mid-June. Weekly downloads, however, showed a declining trend from 3.5K at the start of the quarter to about 1.6K by the end. Despite this, the active user base remained relatively stable, starting at 5.5K and reaching over 9.3K by the end of June.

Screwdom from Zego Global Pte Ltd saw a notable rise in weekly revenue, which reached approximately $7.7K by the end of June. Downloads fluctuated, peaking at 1.8K in mid-May, while active users grew from 5.3K to about 6.4K over the quarter.

June’s Journey: Hidden Objects by wooga had a consistent performance with weekly revenue peaking at $5.7K in late June. Downloads remained low, averaging around 150 per week, but active users were stable, hovering around 1.7K throughout the quarter.

NYT Games: Wordle & Crossword from The New York Times Company showed a strong finish in June with revenue reaching approximately $4.2K in early June. Downloads varied, peaking at 1.4K in late May, while active users showed a positive trend, increasing from 54.6K to over 61.8K by the end of the quarter.

Finally, Unsolved: Hidden Mystery Games by Artifex Mundi S.A. had a stable performance with revenue peaking at $3K in late April. Downloads remained modest, averaging around 180 per week, while active users saw a slight dip, starting at 3K and ending at about 2.9K.

These insights highlight the varied trends in revenue, downloads, and user engagement for these top puzzle games. For more detailed analytics and insights, visit Sensor Tower.